With organizational risks from climate change, resource depletion, environmental regulations, social pressures and customer perceptions, businesses now have to find more sustainable ways of operating that will maximize their positive impacts on people, planet and profit.
Two young women, Adiya Atuluku and Jennifer Uchendu who connected on social media for the love of Sustainability are launching a downloadable e-book following their weekly articles on Business Sustainability in Nigeria. The series which lasted for thirteen weeks covers a myriad of issues and concepts of Business Sustainability in Nigeria.
The e-book explains just how Nigerian businesses whether small and large can embed sustainability into their corporate strategies and why they should too, it discusses concepts like CSR, corporate philanthropy and stakeholder engagement in simple terms that everyone can relate to and understanding.
In this e-book, young professionals and businesses can find simple steps to reporting, financing and most importantly learning from some of the mistakes other large corporations have made with regards sustainability operations and communication. The idea that sustainability is too expensive to achieve has now been completely debunked and demystified.
According to Jennifer, the decision to begin this series came from a long discussion and realization that content on business sustainability by thought leaders were not very appreciated by young people, and so there was a need to bridge the gap and provide content that young people can discuss on and in turn emulate in their respective businesses.
“Our guide on business sustainability brings this home to Nigeria and shows business leaders how they can become more sustainable so that they can deal with these risks and take advantage of new opportunities” says Adiya.
The E-book ends with both authors’ personal experiences in business sustainability and how their interests and experience in the subject matter is driving them into new opportunities in the sustainability sector.
The e-book is free, downloadable and can be found here and on www.adiyaAtuluku.com .
About the Authors:
Adiya Atuluku is passionate about helping businesses be more sustainable, and she uses her experiences in both environmental and management consulting to achieve this. She is also a believer in the role of technology and good project management in helping achieve sustainability strategies.
Jennifer Uchendu is the founder of SustyVibes and a sustainability analyst with experience working on and pioneering projects on sustainability in indigenous and multi-national organisations in Nigeria, she has a passion for helping businesses practice sustainability in the ways that best fit their size, operations and budget.